Giving Evidence works to make charitable giving more effective by encouraging and enabling charitable giving based on sound evidence.

Giving Evidence’s Director Caroline Fiennes has a letter in The Economist this week about anti-malarial bednets: see here.

We do three types of work:

Advice on your giving

We advise all types of donor: individuals, families, foundations, companies, government agencies, in many countries and across many sectors. Our advice includes:

  • Finding strong organisations to fund
  • Reviews of existing strategies and programmes
  • Creating new strategies and programmes
  • Adapting programmes to new geographies or situations
  • Identifying co-funding partners

Read our clients’ views.

Research and analysis

Our published research looks at both charity effectiveness and donor effectiveness. It includes:


Speaking and writing

This is to raise awareness that donors’ choices and behaviours really matter, to explain how charities and giving really work, and to guide donors to give well.

We speak and write in the press: see here.

We talk at events: videos of many talks are here, and events are listed here.

We teach at universities and private events.

Recent webinar about evidence and child abuse, and one funder’s journey to find, understand and use the existing ‘what works’ evidence.

All of Giving Evidence’s work looks at effectiveness across the two decisions that donors face:

  • What to fund: i.e., effectiveness of charities and operating organisations they might support
  • How to fund: i.e., effectiveness of the donor themselves, such as the amounts they give, any conditions attached, the processes they run (e.g., application, reporting processes, how/ whether they partner with other donors), any non-financial help, and how they organise their decision-making processes.

What is evidence-based philanthropy, why does evidence matter in philanthropy, and what types of evidence do donors need? An in-depth discussion, for a group of Austrian donors:

This discusses using evidence to understand the scale, location and nature of need; to identify effective interventions; what can happen if donors don’t use evidence; and who should produce evidence.