Tag Archives: donor

Who’s not applying themselves? Donors need to know

Writing and publishing a book which should improve charitable giving I figured made me a social entrepreneur. I needed money – all that editing and design doesn’t come cheap – so I approached UnLtd, the fund for social entrepreneurs set … Continue reading

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It Ain’t What You Give, It’s The Way That You Give It

It Ain’t What You Give, It’s The Way That You Give It: launches March 27th 2012 ‘The Freakonomics of the charity world – but with better cartoons’ – Martin Houghton-Brown, Chief Executive, Missing People ‘Great advice: inspiring, entertaining and much-needed’ – James … Continue reading

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Government fund scores new low for charitable funding

Forty three failures for every success. Is the government’s Social Action Fund – which ostensibly helps charities – trying to challenge the National Lottery for startling low probabilities? It would be funny if only it weren’t tragic and irresponsible. And … Continue reading

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Who’s the most generous nation on Earth?

It’s not the US! According to The Economist, the rankings contain a few surprises: Australia               57%   New Zealand        57% Canada                  56% … Continue reading

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The good, and the weird, features of Peter Singer’s The Life You Can Save

‘How much should each of us give to help the world’s poor?’, asks the moral philosopher Peter Singer in his book The Life You Can Save. It’s a cracking book, with some great insights about poverty, effective solutions and the weirdness inside … Continue reading

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Cheryl Cole Foundation: The most important 3 words

It’s off to a great start. But trouble ahead? Here’s what it should do. In its first year, Cheryl Cole’s Foundation is teaming up with the Prince’s Trust. Good. New donors almost always do well to partner with existing donors and existing charities. … Continue reading

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Why do charities ignore millions of donors?

Despite my giving £200 to Cancer Research UK through JustGiving when a friend did a sponsored something, I never heard a bean from Cancer Research UK about it. A year later, I gave £100 to another charity when another friend did … Continue reading

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Raising funds? Just dress well!

Wearing designer logos virtually doubles donations According to a study reported by The Economist, all you have to do to increase donations is to dress well! A team of volunteers knocking on doors solicited donations raised nearly twice as much when wearing … Continue reading

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Who gives to charity, why, who doesn’t, why not & what to do about it

A segmentation based on Maslow’s hierarchy of needs is helpful in showing who gives, who doesn’t, and how to get more people giving more substantially and more often. This paper describes the segmentation, gives the data about giving behaviour and recommendations of … Continue reading

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Buy one, get 24 free!

I just have to share this because it’s so stunning. You want to improve education in rural India. A good start is to improve attendance. So you look at the causes of non-attendance: poor transport to/from school; children having no … Continue reading

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